O3+

Elevating Growth: How L&F's strategic initiatives Boosted O3+ Website Traffic and Keyword Ranking by Over 200% in Just 6 Months

THE CLIENT

O3plus is a well-known skincare brand offering high-quality, innovative products for professional skincare. Their range includes cleansers, serums, masks, and more, aimed at improving skin health and beauty.

Challenges

Website basic hygiene and technical errors like Load time & UI/UX. To improve the user experience & increase organic visibility. Migrating website from Magento 2.0 to Shopify.

Solution

01

We switched our website platform to Shopify to provide a more enhanced user experience.

02

We collected data for all website URLs before the migration by utilizing Google Analytics (GA) and Google Search Console (GSC). Additionally, we gathered current website data using the Screaming Frog tool.

03

After a thorough analysis that involved comparing the URLs, we identified the prominent URLs that needed 301 redirection. Subsequently, we implemented 301 redirection from Magento URLs to the Shopify website.

04

Our initial approach involved restructuring the website based on our chosen keywords in the first month after finalizing our keywords. During this first month, we focused on the significant tasks like optimizing meta tags, contextual interlinking, conducting A/B testing, resolving canonical issues, addressing core web vitals, website pagespeed improvements, and more.

05

Paid link building on High DA sites, Quora promotion, Product submissions, Guest blogging, Web 2.0 submission etc.

Result

Organic Sessions Growth
200%
Boost in Top 3 Keywords Ranking
569%
Organic Revenue Growth
160%
Organic Transactions Growth
163%
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