Lotto's India launch was not a soft entry. It landed during OND, the most competitive festive footwear window on Myntra,...
Myntra's biggest sale window. A premium brand that refused to play the discount game. Here's what precision targeting looks like...
A full-funnel Amazon approach grew new-to-brand orders by 200% while improving ROI by 47%.
Precision Amazon targeting grew orders by 23% and sales by 10% - without diluting brand premium.
Campaign restructuring by segment eliminated irrelevant searches, reduced ACOS, and scaled visibility for a global brand.
From zero AMS presence to 100% sales growth, 38M impressions, and 60% lower ACoS - inside one quarter.