From the Right Platform to Content to Design to the Call-to-Action, We know the Who, Why, What and How of Performance-driven Ads.
Groundwork
  • Objectives
  • Brand Visual Identity
  • Competitors’ Analysis
Getting Started
  • Identifying Audiences
  • Identifying Platforms
  • Defining Communication Routes
Execution
  • Funnel-Wise Creative Approach
  • Assets Building
  • Creating Media Mix For AB Testing
  • Mobile-First Approach
Impact
  • Creatives’ Performance Analysis
  • Data Insights & Learnings
AB Testing

While tapping into a wide audience base, it becomes important to try different approaches to see what works and performs the best. We use AB testing to help deliver the best results through:

  • Strategic creative copies.
  • Relevant CTAs for more clicks.
  • Multiple creative variants to analyze and optimize the ad campaigns for maximum output.
Dynamic Creative Optimization

Using dynamic creative optimization, we help deliver more relevant and performance-driven ad experiences through:

  • Targeting the apt audience.
  • Using variations on the ads.
  • Personalized messages for users.
Mobile-First (MFC) Approach

Mobiles have revolutionized the consumption of content and have enhanced the effectiveness of ads. We harness our expertise to get the best out of Mobile-first (MFC) approach through:

  • More video assets focusing on vertical alignment.
  • Thumb-stopping content.
  • Unique`and relevant content/creatives designed for specific platforms.
Brands that Trust Us
Vivo png
United Color of Benneton
TIMEX
THE BODY SHOP
SYSKA
Agilus Diagnostics
REEBBOK
PHILIPS
PAPER BOAT
PANASONIC
ORGANIC INDIA
OMEGA
Here's What Our Clients Say

As a brand, we're truly satisfied with the support and commitment the Lyxel team has shown us. It's clear they're invested in helping us succeed, and that means a lot. Looking ahead, we're excited about hitting higher milestones together in the near future. 

Thanks for having such a capable team in place. We're looking forward to continuing this partnership!

Prasad Sonawane
Key Account Manager,
Gits Food Products Pvt.Ltd
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