Ranna Gill

Ranna Gill's remarkable marketing campaign: Achieving a jaw-dropping 11.74x ROI with an open rate of 48%.

THE CLIENT

About Ranna Gill

Ranna Gill is a leading contemporary Indian pret brand with international acclaim, known for its effortless glamour and panache; made for the modern women. From being a regular at the Indian fashion shows and international exhibits, today, the brand is an ever-growing network of directly operated stores in Delhi and Mumbai.

The Solution

01

Effective communication through automated workflows and behavior-triggered emails.

02

Tailored content based on preferences with increased relevance and engagement.

03

Implemented precise audience segmentation for targeted messaging, resulting in improved ROI, CTR & open rates.

The Results

ROI generated

11.74X

Attained a ROI of 11.74x.

Open rate

48.83%

Received an open rate of 48.83%.

Click-through-rate

1.9%

Achieved a CTR of 1.9%.