Elevate Festive 2025 - Lyxel&Flamingo

Events so far...

Opening Session by Dev Batra

Hindustan Times

Times Internet

Public / Inshorts

JioHotstar

Amazon

Realize

Sony liv

ISF Launch + Performance Ace

Insta Mart

Fireside with RJ kisna

Our Sponsors

Co-powered by

Associate sponsor

Partner sponsors

The Festive Season Is Here

But it's not one season. It's a thousand different stories – told in a thousand different ways.

From Diwali in the North to Onam in the South, Ganesh Chaturthi in Maharashtra to Durga Puja in West Bengal, from wedding buys to year-end sales – this is India's most powerful marketing window for new and incumbent brands alike. But most brands still miss the mark by talking about only a few big days, speaking one language to a multilingual, multicultural audience who celebrate different days in their own ways.

Join, listen to, interact with and learn straight from platform leaders, and publishers as we together decode regional festive cycles, buying behaviour, and creative strategies that actually work.

Events

60+

Sessions

30+

Partners

1mn+

Reach

Insights from Marketing & Product Leaders

Over The Years

2025

With a successful AOP behind us, Elevate: The Festive Edit is set to be our biggest yet. More brands, more buzz – awaiting you to be a part of it.

2024

Elevate got its name. We hosted three editions – AOP, Festive, and Global – brought in our first sponsors, and grew to two floors of energy and ambition. Got sponsors who believed in our vision.

2023

The vision turned into reality. Our very first event around prepping for the festive season – before Elevate even had a name. A small but powerful start that set the tone for everything to come.

Why To attend?

1-on-1

Discussions

Amazing

food & drinks

Fireside

chats

10+ leading

platforms

Key Themes & Sessions

Influencing Locally

Creating Authentic Connections with Local Audiences Learn how regional influencers, fluent in local language and culture, are amplifying festive campaigns with authenticity and impact.

Hindi and Beyond

Planning for Language-First Festive Media Campaigns Move beyond translation and start building campaigns natively in regional languages. Featuring various regional-first platforms, this session explores where Bharat actually consumes content.

Native Advertising in Regional Contexts

Discover how brands can run content-led festive campaigns that integrate seamlessly with regional media, without disrupting the user experience. It’s all about context.

When Context is King

Leveraging Local Festive Moments in Real Time Make your brand part of the conversation – in real time. This theme explores how platforms help brands stay locally relevant with news, events, and cultural moments.

From Online Celebrations to In-Store Conversions

Craft festive digital campaigns that don’t just drive clicks – but bring footfalls. Learn how to use geo-targeting, urgency messaging, and vernacular CTAs to lead consumers from screens to stores.

Who attended?

Meet the Speakers

Learn from top industry leaders!

Shahad Anand

Business Head

Apoorva Negi

Senior Advertising Account Manager

Nishant Khurana

Director of Sales

Pragya Kumari

Senior Adv Sales Manager

Shubham Nagpal

Senior Manager – Brand & Strategy

Sanchita Tucker

Senior Design Manager

Simantika Sarmah

AVP – Sales

Rachit Uppal

Senior Design Manager

Radhika Bansal

General Manager - Ads strategy and supply

Karan kapoor

Manager- Non endemic Ads

Saksham Kocchar

Engagement Manager

Karan Jindal

India Lead- Content Marketing, Facebook & Instagram

Vishal Raj

Business Head APAC

Nikunj Duggal

ISF Co -Founder

Harsh Tewari

Sr Sales Manager

Swati Khurana

Sales Manager

Anshul Gupta

Assistant Sales Manager

Kunal Chawla

Agency Relationship Manager

Abhimanyu Awasthi

Agency Relationship Manager

Kunal Kapila

Agency Relationship Manager

Akshita Sharma

Agency Relationship Manager

Srijan Kapila

Agency Relationship Manager

Shaily Sardana

National Digital Agency Lead

Abhita Anand

Head, Agency relation

Hear from the platforms

Why you should attend our session

Testimonials

L&F has been able to add value to our business by giving us the right suggestions.

Rajesh Sethuraman

Vice President, Brand Experience

Got lots of insights from industry leaders like Amazon people coming in, Flipkart people coming in telling what works for them, and what challenges a brand can explore.

Lakshay Vashisth

Head - Market Place & D2C

L&F has been a very dedicated player in the ecosystem. First, they have acted as a bridge between various advertisers, publishers, platforms, and ideas for us. They continue to support day in and day out with great commitment and dedication.

Shitiz Dogra

Associate Director, Digital Marketing, IndiGo

Entire flow of the event is well organised & the schedule is happening at the right time to take marketing decisions.

Neha Khullar

Head of Marketing

We've seen remarkable growth in the areas we've been focusing on. Collaborating with a strong platform has not only helped us better understand our own portal but also given us valuable insights into how other brands operate across different functions.

Yash Agarwal

D2C Manager

I was really impressed by the quality of the keynotes and how the event was well organized in all aspects. Big congratulations to every single person who contributed to make this export roadshow a success. On behalf of the Google International Growth team, I'd like to extend our sincere thanks for your exceptional partnership in our international expansion efforts.

Michael Vecchi

Global Vendor Lead

The event was very good specially the curriculum and the entire agenda was crystal clear and things were very detailed.

Devendra Singh Alahwad

This platform has provided a very unique opportunity of meeting advertisers of different sizes of different categories.

Parul Aggarwal

National Sales Director

The insights felt so relatable and practical, highlighting the importance of being in the right place at the right time.

Nitya Sharma

National Sales Director

Schedule

Time	First Floor
Time	Area 01	Area 02	Conference Room FF
10:00AM - 10:30AM	Opening Session by Dev Batra
10:40AM - 11:10AM	Hindustan Times	Times Internet	-
11:20AM - 11:40AM	Public / Inshorts	JioHotstar	-
11:50AM - 12:20PM	Amazon
12:30PM - 12:50PM	Realize:	Sony liv	Amazon AI
1:00PM - 1:40PM	ISF Launch + Performance Ace		Insta Mart
1:40PM - 2:20PM	Lunch
2:20PM - 2:50PM	Fireside with RJ kisna
3:00PM - 3:30PM	Meta
3:40PM - 4:10PM	Mediakart
4:20PM - 4:40PM	Channel Factory		Weavr
4:50PM - 5:20PM	MEDIA SMART		-
5:30PM - 6:00PM	Brand Heads Panel Discussion
6:00PM Onwards	Sundowner

Food Menu

Working Lunch (1 PM - 3 PM)

Salad: Cold Curd Rice
Main Course (Non-veg):

Chettinad Coastal Chicken
Kashmiri Chicken Yakhni Kofta

Main Course (Veg):

Malabari Paneer
Mamidikaya Pappu (Dal with Raw Mangoes)
Shukto
Raseele Aloo with Dal Kachori

Accompaniments: Malabari Paratha, Steamed Rice
Desserts: Filter Coffee Tiramisu, Jodhpuri Malpua Rabdi

Grazing Table (5 PM - 7:30 PM)

Laid Down Snacks:

Avocado Tostadas
Falafel Pita Pockets
Arugula, cucumber and cream cheese sandwich
Mango and burrata bruschetta
Korean fried chicken sliders
Chicken tarts
Banana walnut cake slices

Cream Cheese:

Mango & Sriracha
Cranberry, Pecan & Walnut
Truffle

Cheese:

Cheddar & Grape skewers
Fontal & Olive skewers
Cherry Mozzarella skewers

Crackers: Lavash, Spicy Crackers, Spinach Crackers, Beetroot Crackers, Bagel Bites, Nachos
Dips: Summer Fruit Yuzu Salsa, Mint Hummus, Beetroot Labneh, Tomato Salsa

*Tea/coffee with cookies all day

About

Events

60+

Sessions

30+

Partners

3M+

Reach

Elevate is a series of invite-only conference for entrepreneurs, growth marketers, and product owners. It aims at helping you network with experts and learn customer engagement, driving growth. We host leaders who share stories, discuss strategies, and teach frameworks.