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AOP 2026: The Marketers’ Compass
The room where India’s marketers choose their
2026 bets.

2026 will not reward those who play safe. It will reward those who ask better questions, choose sharper channels, design smarter funnels, and use AI with intent, not instinct. Elevate AOP 2026 is where India’s leading CMOs, CDOs, and growth leaders step out of campaign chaos and step into clarity. This isn’t a conference. It’s a decision room.

16th January, 2026 10:30 AM Onwards
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Elevate is Lyxel&Flamingo’s flagship, invite-only event where India’s top marketing leaders gather for the conversations that don’t happen on stage, they happen in decision rooms.
This edition - Elevate AOP 2026: The Marketers’ Compass, builds on that legacy with one clear objective:
Help leaders walk into their AOP rooms with sharper questions, clearer bets, and actionable ideas they can plug into their 2026 plans immediately.
This is where India’s most ambitious marketers come to rethink growth.
7+
Editions
50+
Sessions
30+
Partners
500+
Brands
1mn+
Reach
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Inside Every AOP Room Right Now

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If you’re asking the same questions, Elevate AOP 2026 is designed to turn them into a sharper, actionable growth playbook.

This isn’t an event. It’s a catalyst. Expect clarity, candour, real case stories, eye-opening panel debates, and conversations that continue long after the slides close.

Key Sessions

Not seminars. Not showcases.

Straight, honest conversations between the leaders who decide how India markets, grows, and scales.

This is for the leaders who want a compass, not more noise.

New Age Disruptors

How challenger brands are rewriting the rules of growth.

This panel unpacks how new-age brands have built disproportionate share of voice without disproportionate budgets.
From speed and experimentation to content velocity and audience-first thinking - learn the playbooks that helped disruptors outpace incumbents in crowded markets.
For marketers who want to win attention before they win scale.

Omni-Channel Thinking

From fragmented touchpoints to one growth narrative.

In a world where consumers move seamlessly across screens, stores, and platforms, this fireside chat explores how leading brands have cracked omni-channel growth.
A candid conversation on balancing brand and performance, designing consistent journeys, and navigating digital disruption without losing brand equity.
Because real growth doesn’t happen in silos.

Data for Marketers

Turning signals into strategy. Cutting through the noise.

Marketers today have more data than ever - and less clarity than before.
This session focuses on how leaders are separating meaningful signals from dashboard overload, building measurement discipline, and using data to guide decisions, not just reporting.
Because data should create confidence, not confusion.

The Piyush Pandey Way: Stories That Stick (Fireside Chat)

Why great stories still win - even in an AI-driven world.

A special session paying homage to Lt. Mr. Piyush Pandey and the timeless principles of storytelling that shaped Indian advertising.
This conversation reflects on emotion, cultural truth, and creative bravery - and why these fundamentals matter more than ever, even as technology reshapes marketing.
Algorithms change. Human connection doesn’t.

Who Should Attend?

If you’re responsible for 2026 growth - you belong in this room.

CMOs / CDOs / Heads of Marketing

Growth & Brand Leaders

Media / Performance / Digital Leads

E-commerce, Retail Media & CX Leaders

P&L owners designing aggressive 2026 targets

Listen Before You Attend
The CMO Playbook : 3-Part Podcast Series
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The CMO Mindset Shift
Data, Decision, and Discovery 
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From India to the World
How Local Brands Scale Globally 
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Creativity Meets Performance
The New Marketing Equation 
Who attended?
CP PLUS Aditya Birla Agilus Air India Amante AMD
Bata BIBA Boat Bosch Carrier Converse
Euronics Godrej Grohe Hettich Hindware India Gate
Indigo Jaquar Kenstar Kiehl's Libas Livpure
Mars MuscleBlaze McAfee Merino My Trident O3+
Ramraj Relaxo Reliance RR Kabel Sleepwell Soch
Taco Bell The Body Shop Timex UCB Orientbell W
Farmley Jockey Met City Panasonic vi-john yes madam
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Over The Years
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Elevate The New Marketing Blueprint

Highlights from our first day: panels, networking and keynote extracts. Short clips to relive the energy.

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Elevate Scaling Beyond Borders

A quick montage of sponsor booths — showing the collaboration and displays.

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Elevate Festive Edit

A quick montage of sponsor booths — showing the collaboration and displays.


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Elevate'24 The Winning Plan

A recap of how 2024 scaled up: new partners, more stages and exciting demos.

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Elevate Embark Scaling Beyond Borders

A recap of how 2024 scaled up: new partners, more stages and exciting demos.

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Elevate'24 The Festive Edit

Short clips from top workshops and panel snippets you shouldn't miss.


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Elevate'23 The Great Diwali Prep Countdown

Tiny start, big heart — clips from the first meetups and planning sessions.


Schedule
Time Session Format Agenda Speaker/ Panelist Name
11:15 – 11:25 AM
L&F
Opening Keynote
11:30 – 12:00 PM
Platform
Amazon
First 90-Day Global Launch Blueprint
Adil Imandar (Business Development Manager, Amazon)
12:10 – 12:50 PM
Panel
Omni-Channel Thinking
From fragmented touchpoints to one growth narrative.
Manoj Taneja (VP Ecommerce, Relaxo)
Kartik Khanna (AVP - Digital & Omni-Channel, Biba)
01:00 – 01:40 PM
L&F
AI as a Force Multiplier
How we turn dashboards into insight,
creativity into velocity, and engagement into outcomes
Dev Batra (CEO, L&F)
01:45 – 02:15 PM Lunch & Networking
02:30 – 03:00 PM
Platform
Meta
Marketing at the speed of AI
Shefali Arora (Agency Partner Manager, Meta)
Karan Jindal (Agency Partnerships, Meta)
03:10 – 03:40 PM
Panel
New Age Disruptors
How challenger brands are rewriting the rules of growth.
Shantanu Chauhan (Director - Marketing, Noise)
Samriddh Das (Ex CBO, Arata | Ex CMO, Heads Up For Tails)
Prateek Kotha (Angel Investor, Marketing Consultant)
03:50 – 04:20 PM
Fireside Chat
Beyond Campaigns: The Craft of Lasting Stories
How Piyush Pandey built brands through feeling, not formats.
Vivek Sharma (Marketing Consultant, Angel Investor)
04:30 – 05:00 PM
Platform
Google
YouTube Unboxed
Hitesh Khanna (Strategic Agency Manager, Google)
05:10 – 05:50 PM
Panel
Data for Marketers
Turning signals into strategy. Cutting through the noise.
Shamik Banerjee (CMO)
Shivanshu Makkar (CFO)
Pulkit Bansal (Business & Channel Head - Audio, boAt)
Sundowner
Session with Abhishek Ganguly (Online)

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Food Menu
*Tea/Coffee with Cookies (10am-5pm)
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Pass Arounds (11am–1pm)
  • Ghee podi gnocchi – Italian gnocchi tossed in our house-made podi masala.
  • Amritsari choley tostada – Crispy tostadas topped with amritsari style choley sour cream and pickled onion.
  • Chicken Ghee Roast Tart with creamy hummus – Spicy South Indian chicken in a creamy hummus tart shell.
  • Dragon Chilli Seekh Kebab – Classic seekh kebabs tossed with Indo-Chinese flavors.
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Grazing Table (5pm–7:30pm)
  • Avocado Papdi Bites – Papdi chaat with creamy guacamole topping.
  • Paneer Khurchan Hot Dogs – Spicy paneer in mini hot dog buns.
  • Aloo Tikki Sliders – Classic aloo tikki as sliders.
  • Veggie Pizza Pockets – Veg filling in pizza pockets.
  • Masala Macaroni Salad – Macaroni with Indian spices.
  • Chicken Tikka Tacos – Tikka served in soft shell tacos.
  • Chicken 65 Sliders – South Indian chicken as mini sliders.
  • Rasmalai Tres Leches – Cake soaked in rasmalai style creamy milk.
  • Cranberry, Pecan & Walnut
  • Truffle
  • Cheddar & Globe Grape
  • Fontal & Olive
  • Caprese
  • Lavash
  • Spicy Discs
  • Spinach
  • Beetroot
  • Multiseed
  • Bagel Bites
  • Nachos
  • Pudina Tzatziki
  • Roasted Red Pepper Hummus
  • Beetroot Labneh
  • Tomato Salsa
Meet the Voices Shaping the Future of Marketing 
Learn from top industry leaders!
Prateek Kotha
Prateek Kotha
Sr. Director, Ace Turtle
Adil Imandar
Md Adil
Amazon Global Selling
Manoj Taneja
Manoj Taneja
VP Ecommerce, Relaxo
Vivek Sharma
Vivek Sharma
Marketing Consultant, Angel Investor
Hitesh Khanna
Hitesh Khanna
Strategic Agency Manager
Shamik Banerjee
Shamik Banerjee
Apollo 24/7
Shivanshu Makkar
Shivanshu Makkar
Cars24
Pulkit Bansal
Pulkit Bansal
boAt
Shantanu
Shantanu Chauhan
NOISE
Shefali
Shefali Arora
META
Karan
Karan Jindal
META
Kartik
Kartik Khanna
BIBA
Samriddh
Samriddh Das
Ex CBO Aratta
Testimonials
person
L&F has been able to add value to our business by giving us the right suggestions.
Rajesh Sethuraman
Vice President, Brand Experience
person
Got lots of insights from industry leaders like Amazon people coming in, Flipkart people coming in telling what works for them, and what challenges a brand can explore.
Lakshay Vashisth
Head - Market Place & D2C
person
L&F has been a very dedicated player in the ecosystem. First, they have acted as a bridge between various advertisers, publishers, platforms, and ideas for us. They continue to support day in and day out with great commitment and dedication.
Shitiz Dogra
Associate Director, Digital Marketing, IndiGo
person
Entire flow of the event is well organised & the schedule is happening at the right time to take marketing decisions.
Neha Khullar
Head of Marketing
person
We've seen remarkable growth in the areas we've been focusing on. Collaborating with a strong platform has not only helped us better understand our own portal but also given us valuable insights into how other brands operate across different functions.
Yash Agarwal
D2C Manager
person
I was really impressed by the quality of the keynotes and how the event was well organized in all aspects. Big congratulations to every single person who contributed to make this export roadshow a success. On behalf of the Google International Growth team, I'd like to extend our sincere thanks for your exceptional partnership in our international expansion efforts.
Michael Vecchi
Global Vendor Lead
person
The event was very good specially the curriculum and the entire agenda was crystal clear and things were very detailed.
Devendra Singh Alahwad
person
This platform has provided a very unique opportunity of meeting advertisers of different sizes of different categories.
Parul Aggarwal
National Sales Director
person
The insights felt so relatable and practical, highlighting the importance of being in the right place at the right time.
Nitya Sharma
National Sales Director
Ready to Elevate Your 2026 Marketing Vision? 
Limited seats. Invite-only registrations.

    *Shortlisted attendees will receive an invite confirmation from the Elevate team by 10th January ‘26.
    *Shortlisted attendees will receive an invite confirmation from the Elevate team by 10th January ‘26.
    Register Now